Emthy is a book & NFT brand. It tries to create the commercial ecosystem around it’s proprietary characters.
The Business Challenge
Emthy needs to design & implement the strategy to grow this brand across social channels.
Zeroja team researched book industry trends & identified areas which are underserved or have future traction. We identified business focus areas for quick social media growth. We defined social media content strategy which aligns with brand ethos.
Emthy has now 35K followers across social channels.
Tech & Trends used
Book industry trends.
Book & NFT synergy.
Social media automation through Zapier.
Social media strategy.