About “American Friends of the Open University of Israel

The Open University of Israel is the largest university in Israel, educating over 53,500 students on its state-of-the-art online higher education learning platform and at its 70 physical campuses spread all across Israel. American Friends of the Open University of Israel is a registered 501c3 organization that provides critical support to the Open University of Israel.

The Business Challenge

Old website was not optimized for conversions & is not as per new website trends. That was resulting in less interactions on website.

Zeroja Solution

Zeroja team researched latest trends in website design for charity sector. Benchmarked it against industry peers. Designed, developed & delivered website as per needs.


Better brand image, improved website interactions rate & growth in donation.

Tech & Trends used

  1. Zapier integration for automation.
  2. AI tools for page optimizations.
  3. Non-profit sector trends insights & analysis.